How to Entice More Holiday Sales with Mobile E-Commerce

Appeagle.com–The holiday shopping season is already upon us and consumers everywhere will be taking to their mobile devices to find deals on their favorite items. Google even says that 54% of holiday purchasers will be using their mobile devices to search for specials way earlier than the usual go-crazy shopping day ‘Black Friday’. Even when people visit a physical store, they usually go with their mobile phone in hand. Google found that 62% of shoppers used their phones in-store to research items.

With all of this mobile activity, one thing is clear: Mobile e-commerce is here to stay. But are you prepared to field the wave of activity you may encounter this season? If a recent report by Strangeloop is any suggestion, many online sellers have a lot to work on.

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