When Goodwill Isn’t So Good

When you hear that someone committed an act of goodwill, you would often consider that a positive gesture – and in most cases it is. But what if someone was expressing goodwill on your behalf, without asking your permission first? Better yet – what if, as a gesture of goodwill, they gave away your hard-earned money without your permission? That doesn’t sound quite as positive now, does it?

In essence, that is how Amazon Goodwill refunds function. The buyer of your product is dissatisfied. Amazon presents a gesture of Goodwill in the form of a refund. This refund doesn’t come from Amazon’s account though – It comes from yours! Amazon is acting on your behalf under the guise of keeping your customers happy, something they never asked your permission to do.

Here is the best part. If you aren’t really paying attention, this is all done in the background. Now, Amazon is often willing to reimburse you for their “goodwill.” The important thing to remember, however, is that they aren’t going to act without you asking them to in the form of a claim. Also, you only have 18 months to make this claim or you are really out of luck!

Once you make the request formally, you very well may see a reimbursement. Unfortunately, most sellers don’t realize that they need to file or don’t understand that there is a deadline. Amazon isn’t exactly eager to remind sellers to make those claims either. That’s what we are here for.

We hope you have found this information useful and are able to benefit from a better understanding of how Amazon works.

Finally, special thanks to refundcentral.net for their assistance with these helpful tips to get the most out of your Amazon Seller Experience.  Thanks for reading and we’ll see you soon!

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